The Badge Group is the official merchandising partner of the EBU, the European Broadcasting Union. The EBU is the partner of all official state broadcasters such as the NOS, BBC, BRT, ARD. The EBU provides programming such as the Olympics, European Championships and World Cups in football. There are two events which are also organized by the EBU and broadcast more than 100 countries: the Eurovision Song Festival and the New Year concert in Vienna.
Badge has been responsible for the last eight years for the development, production and distribution of the merchandising surrounding the annual Eurovision Song Contest with events in Turkey, Ukraine, Athens, Helsinki, Belgrade, Moscow, Oslo and Dusseldorf (2011). Some 40 countries have participated and the viewership for he contest is estimated at 200 million people.
Badge supplies products to: